Why Sunfish?
Lower medication costs
Sunfish members receive discounted fertility medications through partner pharmacies with a lowest-price guarantee, plus additional savings during your cycle and on long-term egg or embryo storage—saving patients up to $9,000 per cycle.
Unlimited embryo transfers
Yes, you read that right. Your membership includes unlimited embryo transfers for one year at one fixed price, removing the financial pressure of paying for each attempt and giving you the freedom to keep trying.
All-inclusive pricing
Our IVF Success Program bundles your treatment into one personalized flat fee, including options for donor egg and sperm, reciprocal IVF, and more—so you know the cost upfront with no surprises.
Partial refunds
If treatment isn't successful, eligible patients may receive a partial refund of up to $15,000 or a discount to continue treatment, helping reduce the financial risk while you pursue your path to parenthood.
We first tried an IVF cycle without Sunfish, but used the IVF Success Program for our second attempt. It was a completely different experience – bills were handled, my wife, who’s 40, loved the care packages, and the preparation guides helped me be a better partner. After 3 transfers – all included within our bundle – we’re now expecting our son!
Your IVF Journey
Starts Here
IVF is hard enough. The Sunfish IVF Success Program is tailored to your treatment plan and built to help you become pregnant—with less confusion, more support, and lower costs. Our all-inclusive IVF bundle incorporates:
Personalized Approach
Customized for you, based on your treatment plan.
No Limits
Unlimited Embryo Transfers.
Ongoing Support
Expert guidance and support for up to one year.
Big Savings
Discounts and savings up to $9,000 per cycle.
IVF Success Program Details
- As part of the Sunfish IVF Success Program, Sunfish provides a Custom Financial Plan using Sunfish’s proprietary software that calculates the expected financial costs for each family to achieve Pregnancy based on a range of factors. If you fail to achieve Pregnancy within your custom financial plan budget and there are unexpected financial costs that were not accurately predicted by the Financial Planning Tool, our software Warranty (the “Warranty”) may entitle you to receive a partial refund of your total treatment package costs depending on the extent of inaccuracy of our software. “Pregnancy” is defined as graduating from your fertility clinic to an OB, around the 10 week mark. “Inaccuracy” is defined as underestimation of Treatment Package Costs as defined in our Sunfish IVF Success Program Agreement. Additional costs may be incurred outside of the Treatment Package Costs. See our Sunfish IVF Success Program Agreement for details.
- All interested participants in the Sunfish IVF Success Program must complete a required physical evaluation by an eligible IVF Clinic. Our software is limited to certain data and therefore the Sunfish IVF Success Program and Financial Planning Tool is only available to qualified applicants. We are not a medical provider.
Our step-by-step prep guides help you optimize your chance of success
Of patients felt fully supported starting with Sunfish
More likely to get pregnant to date
FAQs
Find answers to all of your family-building questions here.
IVF costs in New York can vary significantly based on factors like medications, treatment protocols, genetic testing, and the number of cycles needed to achieve pregnancy. For many patients in New York City, understanding the full cost of treatment before getting started can feel overwhelming.
Through the Sunfish IVF Success Program at RMA of New York, eligible patients can access IVF through a bundled program with one upfront price designed to provide greater cost clarity and financial predictability. The program also includes financial protection features, such as a partial refund or a second cycle if needed, helping patients move forward with a more structured plan for treatment.
Whether you're located in Manhattan, Brooklyn, Queens, Long Island, or elsewhere in the New York metro area, Sunfish helps simplify the financial side of IVF so you can focus on your next steps.
Many fertility patients are looking for more than clinical care alone. They want a clearer path through the financial, logistical, and emotional complexities of treatment.
The Sunfish IVF Success Program combines:
- One flat-fee IVF bundle
- Financial protection if treatment is unsuccessful
- Embryo transfers included throughout your membership (no extra cost)
- Lowest price match guarantees on medications
- Personalized fertility planning
- Dedicated care coordination and guidance
- Educational resources and member benefits
Together, these features help create a more connected and predictable fertility experience while you receive care from the RMA of New York clinical team.
Rather than managing multiple payments across different stages of treatment, Sunfish helps simplify the process through a single IVF Success Program payment.
Behind the scenes, Sunfish coordinates program administration and payment logistics with RMA of New York, helping reduce the complexity that often comes with fertility treatment. Members also receive support from a dedicated Planning Partner who can help organize timelines, answer questions, and coordinate non-clinical aspects of care throughout treatment.
For busy New Yorkers balancing work, family, and appointments, having a centralized support system can make the IVF process feel more manageable.
Yes.
Your medical care, treatment decisions, and clinical oversight remain with the physicians and care team at RMA of New York. Sunfish does not replace your clinic; we complement your experience by providing you with a personalized planning partner.
Sunfish focuses on areas such as:
- Financial planning and cost transparency
- Treatment coordination
- Educational support
- Investment protection
- Logistics and scheduling assistance
- Ongoing member guidance
This allows you to benefit from both expert fertility care and additional support designed to help you navigate the broader treatment journey.
IVF often involves coordinating appointments, financial options, medications, timelines, and important decisions across many months. Sunfish is designed to help bring those moving pieces together so you feel prepared for the journey ahead.
Members receive support that may include:
- Personalized treatment planning guidance
- Help understanding key milestones and next steps
- Coordination support throughout treatment
- Access to medication savings opportunities
- Educational resources and fertility planning tools
- Ongoing communication with a dedicated Planning Partner
The goal is to help create more clarity, confidence, and continuity throughout your IVF experience at RMA of New York.
Yes. Sunfish also partners with RMA of New York to offer the Egg Freezing Success Program for individuals interested in preserving future family-building options.
The program is designed to bring greater predictability and support to the egg freezing process and may include:
- One flat-fee egg freezing bundle
- Financial protection, including a second cycle if needed
- Medication savings support
- Storage benefits
- Personalized fertility planning and education
- Dedicated guidance from a Sunfish Planning Partner
- Access to member resources and partner perks
For individuals considering egg freezing in New York City and the surrounding area, the program provides a more coordinated approach to planning ahead, with support before, during, and after treatment.