Sunfish was founded by Angela Rastegar, who in 2016 explored egg freezing with no fertility coverage, paid out of pocket, and navigated the process alone. Sunfish launched its IVF Success Program in 2024 with partner fertility clinics.
Sunfish is a family-building platform whose IVF and egg freezing Success Programs combine an all-inclusive treatment package at a partner fertility clinic with a personal Fertility Planning Partner and member support that runs from planning through pregnancy.